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Gran Hermano VIP (como se conoce por sus siglas GH VIP) es una serie de televisión tipo reality emitida en España por Telecinco y producida por Endemol. Es la versión para famosos de Gran Hermano y forma parte de la franquicia Gran Hermano desarrollada por primera vez en Holanda. La primera edición del programa se emitió en 2004[1] Hasta septiembre de 2019 se han emitido 7 ediciones.

La mecánica del concurso es esencialmente la misma que la del Gran Hermano original. Una serie de diferentes Housemates, celebridades con diferentes grados de fama, son encerrados juntos en una casa, donde el público televidente puede observarlos y votarlos para que salgan de la Casa como ellos decidan. Los compañeros de casa viven aislados del mundo exterior en una casa construida a medida con objetos cotidianos, como neveras y un jardín. La casa también incluye cámaras y micrófonos en la mayoría de las habitaciones para grabar toda la actividad de la casa. El único lugar en el que los concursantes pueden estar alejados de los demás es la sala del diario, donde pueden expresar sus verdaderos sentimientos. El ganador es el último concursante que queda en la casa y recibe un gran premio en metálico. Los concursantes son desalojados semanalmente por el público.

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Telecinco premiered Gran Hermano VIP: El Desafío, a reality show based on the well-known program of the private network, Gran Hermano, which had a differentiating element: 12 famous people as new tenants of the house in Guadalix de la Sierra (Madrid).

The main novelties of Gran Hermano VIP with respect to the original format are that its contestants are celebrities, they will be divided into two groups and the facilities of Guadalix de la Sierra will also be divided in two to house a house with a high level of comfort and another with a more austere equipment. In addition, each week the members of both teams will face a challenge: the winning group will enjoy the most comfortable house for seven days, while the losers will have to adapt to the constraints of the more austere house.

However, Roberto Ontiveros, director of the program, explained that Gran Hermano VIP “is born directly from Gran Hermano and, therefore, they will follow the editorial line and content plots that have fed Gran Hermano.” “We are interested above all in the relationships that exist between human beings. The advantage we have in Big Brother VIP is that we don’t have to wait a month and a half to know what the people who enter are like because we already know something about them, but not what they are like, what the relationship between them is going to be like, what matters to them or what excites them.”[1]

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With a video with the famous eye of Gran Hermano that premiered back in 2000 and a terse message on social networks: “The house is alive #GHVIP8”, Mediaset has announced that it is preparing the return of its star reality show, which has been removed from the screen since the end of 2019 due to the scandal caused by the alleged rape in 2017 of Carlota Prado.

In a note, Mediaset announces that it has already begun production of GH VIP 8, in collaboration with Zeppelin. It explains that the essence of the format will be maintained, “but it will surprise both viewers and its next protagonists with the incorporation of novelties in its dynamics and in the house itself where the contest will take place”.

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It should be remembered that both ‘Gran hermano’ and ‘Supervivientes’ are high-cost formats, which can only be produced if the revenues derived from commercial brands are maintained, so it is logical that both are quarantined until we see how the sector evolves.

To complement the reality show produced by Cuarzo, Telecinco has announced that it is recording new episodes of ‘Volverte a ver’, with Carlos Sobera, as well as new interviews with Bertín Osborne in ‘Mi casa es la tuya’, which will return in September with Concha Velasco and Lydia Lozano as star guests, among other characters, as we have already reported.